Bionature

PHYTO HOLISTIC BEAUTY FOR HAIR

BioNature Mineral Treatment is inspired by the biodiversity of the planet and the purity of its ingredients, and is a new concept that expresses hair health and beauty.

Our formulas contain Revitalised Water, Molecular Bioliquefaction, Vegetable Technology and precious Essential Oils; we use Tea Tree Oil and the innovative 3HC Hair Stimulation Complex. We use certified active ingredients enriched with organic extracts, skin-compatible preservatives and fragrances derived from the heart of the plants.

Six Rituals with specific formulas designed to meet all the needs of the scalp by contrasting various anomalies such as hair loss, dandruff, hyperhidrosis, sebum, fine and brittle hair and scalp irritation.

 A NATURAL AND CONSCIOUS CHOICE

BioNature Mineral Treatment is the result of a constant commitment to the meticulous choice of specific natural products combined with scientific studies and modern cosmetic technologies. It is thanks to this close bond, together with our passion for nature, that we have managed to renew and improve the quality of BioNature Mineral Treatment products, which are increasingly able to meet the needs of both female and male customers.

We take advantage of the Earth’s biodiversity and the immense variety of living forms that make our planet unique: an incredible diversity composed of organisms and plants with different functions that represent the true wealth of life.

All our choices are based on an ethical principle, from which we must draw to discover the Values of Nature, taking advantage of the precious gifts it has given us. BioNature Mineral Treatment immediately transmits the sense of belonging to a common philosophy: by getting in touch with the world of nature and expressing love for it, we bring people towards a value that goes beyond morality.

ACTIVE INGREDIENTS AND FUNCTIONALITY

It allows for the large amount of active ingredients in the formula to remain pure, highly available and easily conveyed. This favors the rapid action of the cleansing power of the products, enhances the antimicrobial aspect and gives a high protection factor on both skin and hair. The constant use of the product made with Vitalized Water improves the most common anomalies of the scalp: it generates an intact hydrolipidic film, efficient in defending skin and hair from daily aggressions deriving from stress, pollution, UV rays.

Also known as Melaleuca Oil, Tea Tree Oil has as its main characteristic an extraordinary antibacterial and anti-inflammatory power; in trichology it is mainly used in situations related to the excessive activity of sebaceous glands and in case of dry skin. The benefits it offers are really numerous and range from promoting hair growth to the reduction of dandruff and a greater shine of the stem.

Chestnut Bioliquefact is an active ingredient specifically developed to be used in Hair Care treatments, it is obtained from certified organic Italian chestnuts. The specific composition of Chestnut Bioliquefact allows it to form a film on the hair which is able to repair damage by mending the cuticles. This process of repair and coating is also very important in order to prevent water loss, especially after using a straightener, and therefore keeps the hair more hydrated and healthy.

Saw Palmetto is a small palm tree from which an extract that is useful in fighting hair loss is obtained. A species of small size, having large fan shaped leaves and small yellow flowers which form large inflorescences. The fruit used to obtain the extract used in cosmetics is a small dark colored drupe. It acts by stimulating different mechanisms of action involved in the maintenance of the anagen phase, therefore of hair growth.

It has moisturising properties, repairs damaged hair providing shine, moisturisation and making hair easier to detangle.

THE PHYTO-HOLISTIC PHILOSOPHY OF THE HAIR

Phyto, from the Greek word ϕυτόν, meaning «plant»; Holism, from the Greek word hòlos, meaning whole. According to Aristotle, man is a “Sinolo”, or rather a combination of body and soul.

From this philosophical concept, Phyto Holistic cosmetics specifically aim to bring together mind, spirit and body, that is to say, the highest level of well-being through formulas specially designed to nourish body and soul.

In principle, a Phyto Holistic product must have three characteristics: it must be natural, organic and aromatic.

Natural: the ingredients used to produce BioNature are of vegetable origin only.

Organic: the plant extracts used are organic and certified by Cosmos.

Aromatic: the fragrances used are natural, coming from essential oils in alcohol-free formulas. Phyto Holistic cosmetic products thus become indispensable beauty therapy for skin and hair.

THE ERA OF CONSCIOUS CHANGE BEGINS

Bionature Mineral Treatment is the result of careful research and the selection of active ingredients of plant origin in conjunction with the most current, modern cosmetic technology for the creation of products that simply work.

We are inspired by and take advantage of the Earth’s Biodiversity, the purity of its ingredients and the immense variety of living forms that make our planet unique. An incredible diversity of organisms and plants with different functions that represent the true wealth of life.

We use green (or sustainable) chemistry with the use of significant quantities (declared on the label) of components of organic agriculture. Cosmos certifies cosmetic products and ingredients, guaranteeing the bio-conformity of the raw materials at international level.

Even if they contain essential oils and plant extracts, many products do not have good quality preservatives, surfactants and fluidifiers, which can cause allergic reactions in skin. We have been aware of the importance of the use of “clean” preservatives for some time now, and today they are also certified by Cosmos.

We use water purified with a natural process. It increases the effectiveness of the products, making hair brighter and more elastic while keeping skin clean longer. The active ingredients present in the formula remain pure and available, as well as easily conveyable.

To be Vegan, a formula must not contain any ingredient of animal origin or animal derived. Bionature products are considered Vegan and they are not tested on animals.

We use pure, enveloping, delicate essences which have not been contaminated with alcohol, guaranteeing a unique and unforgettable sensory experience that involves body, mind and soul. We use blends of pure fragrances that expertly combine top, heart and base notes to create real natural olfactory symphonies.

Bionature Mineral Treatment products have been tested to study their effects on the skin, in particular to ensure excellent skin tolerance through the application of specific verification protocols.

All the products contain raw materials of vegetable origin and high-quality essential oils, in particular: Essential Oil of Tea Tree Oil, Mimosa Tenuiflora also known as the Skin Tree in Mexico, Bio-liquefied Chestnut, Walnut, Rocket and Vine.

We take advantage of an innovative molecular extraction process of plants based on the use of natural enzymes that allow 100% of plant phytocomplexes to be used, making them effective without using solvents. The system has been patented at the Toso Montanari Department of Chemistry of the University of Bologna.

The essence of Sandalwood activates receptors, favouring the maintenance of hair in the Anagen phase (growth), inducing anti-balding effects. We are among the first in Italy to have adopted this discovery in the trichological field. In addition, we use a mixture of innovative active ingredients from plants (Molecular Bioliquefaction technique) of the latest generation, capable of increasing the turnover of dermal papilla cells and promoting hair growth.